So your company has a new, modern, and sharp looking website up and running. Your team wants the company to have a good brand representation, so you invested some money into modernizing the website and making sure it gives people a good impression. You like the outcome, and know that when people stumble onto your site they are going to like what they see. At the same time, though, websites are not just about looking nice. It’s not just about who has the prettiest website but, instead, about who has the most impactful website. If you have a great website but no engagement or a weak following, your business can quickly lose credibility and authority when people go to your website and realize this.
If you want to have a good digital presence, one part of the equation is having a nice website and the other is having a strong following. If you have a big digital following, strangers are more likely to take your seriously and listen to what you have to say. If you take a look at your current newsletter mailing list and at the number of followers on your social media accounts, you can get a good idea of your current following. If you are unhappy with your following and want to grow it, there an excellent technique for doing so. If you throw a contest through your website and social media accounts you can gain some nice buzz and excitement around your brand and gain more followers. You can throw a contest that gives away prizes and free gifts to people that share and help spread your brand digitally. You can pick out a number of winners, and mobilize your current followers to help spread the message. The prizes have to be exciting and worthwhile in order to gain good buzz though. You can use these Groupon Discount Codes for Screwfix to help find really good prizes and at the same time not go over your budget. Contests are an ideal way to grow your reach because at the end of the day who doesn’t like free gifts!